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The main growth driver in the Pet Food industry is the increasing recognition of pets as companions rather than just animals and a growing focus on health and well-being of pets. This includes greater consumer receptiveness to premium foods which can meet the expanding health needs of the aging pet population as well as a more widespread demand for more natural and organic pet products. This category gives a complete picture of the global pet food industry including extensive breakdowns of the world markets for cat and dog food, small animal food and exotic pet feeds as well as providing the extensive regional analyses and forecasts you need to understand the changes in the market, seize crucial opportunities and formulate effective business strategies. Show Less Read more